Facebook for the Over 40: Part 2
September 10th, 2009
Credit: The Life of Bryan on Flickr
In my last post on Facebook for the Over 40, I showed you how to change your privacy settings to keep your profile safe. Now that you are protected, let’s talk about interacting with friends and family. Here are a few tips for getting the most out of your connections.

Either you have already experienced this or you will. You friend your favorite nephew and, oh no!, they don’t accept your friend request. Do not take this personally. They probably have not cleaned up their online reputation yet.
Many facebook users, especially younger users, have their entire lives on facebook (they shouldn’t). Instead of feeling rejected, why don’t you point your family member to “How to Create an Exclusive Friends List”. That way, they can friend you and keep their profile private.
So, someone wrote on your wall! Great! Now, how do you respond? Maybe this tip seems obvious to you, but I’ve seen a surprising number of people respond to a wall post by writing on their own wall. This is like receiving a letter and addressing your responding letter to yourself. They will be looking on their wall for a response, not on yours.

When you receive a wall post, click “See Wall to Wall” in the bottom right corner of the box. This shows you the conversation between you and your friend. Now you can type in the response box and the comment will go directly to their wall.
Most people don’t know that the main feed on the facebook homepage is fully customizable. Unless you really want to see everything your 40 random high school friends from 1970 are doing, let me show you how to customize your feed to show you the activity of the friends you really what to hear from.
Now, when you login, your feed will be populated with activity from the people in your exclusive friends list, saving you time sifting through random updates from people you don’t really care about.
Quick Tip: Look at Friend Suggestions to find people you might want to connect with. Facebook suggests friends you might know on the right side of your homepage. Click “See All” to find people who share the same friends as you.
Facebook groups, while often used to idolize Britney Spears, are also a great tool for families looking for a communal space online. Create a group for your family and start sharing pictures, videos, links, stories, or anything else your family would find interesting.

September 10, 2009 | Filed Under Post, Uncategorized | Leave a Comment
Credit: Jordan Brock on Flickr
You might still think of Facebook as “that social network for college students” but in the past few years it has become much more than that. Over 2/3 of Facebooks users are out of college and the fastest growing demographic of users is those 35 years or older. What does that mean for you? Well, if you are a college student, you probably have received (or will receive) a friend request from your mom, and if you are a mom, you’re probably feeling like you are missing out on your child’s life. With 13.9 billion minutes spent on Facebook in April alone, you might have reason to feel like you’re missing something.
There are plenty of guides online for beginners using Facebook. Facebook for Beginners has a good list of guides available online. If you are looking to do something specific, just type your question into Google and chances are you will find an answer. I don’t want to regurgitate basic how-to’s that you can find online. Instead, let me tell you:

The default privacy settings that you want to take a look at: (1) Profile, (2) Search, and (3) News Feed and Wall. Of the three, you are probably most worried about your Profile Settings. This area controls who can see you and what specific people can see about you. Let’s start there!
The default privacy settings for Facebook allow for everyone to see your information. You probably don’t want this. Go through and change the drop-down menu to “Only Friends”. You have to select this for every element of your profile. Facebook calls this “increased customizability”, I call it “annoying”, but whatever. Make sure to changes the settings for your contact information as well.
Now, what if you only want some of your friends to be able to see your profile?
For example, say you are a professor at a university and don’t want to “reject” friend requests from your students, but don’t want them to be able to see you sunbathing in Puerto Rico. There are two ways to do this, creating a limited profile, where you choose which friends you don’t want to see your profile, and creating an exclusive friends list, where you choose which friends you do want to see your profile. I would recommend the latter as if gives you a little added security because you have to consciously choose who gets to see your profile.
Take a look at my screenshot tutorial on How to Create an Exclusive Friends List for step-by-step instructions. Repeat steps 3-5 for any element of your profile that you want to be private.
Quick Tip: Still unsure whether your profile is actually private? Test it! Type a friend’s name next to the “See how a friend sees your profile” box and Facebook will show you how they would see your profile.
Search visibility depends a lot on the purpose of your facebook account. Take a minute and ask yourself: why am I on facebook? Through Search Privacy, you can control who can find you in a search. I often recommend being searchable, just not viewable. That way, people can find you if they want, but you control what they see. Here are the settings I suggest:
| 1. Unless you want to be invisible, set your Search Visibility to Everyone. Now that your profile is super private, your search visibility doesn’t have to be as strict. | 2. Choose your Search Result Content. Your “Search Result Content” is what people see about you when they search for you. A profile picture is useful to distinguish you from other people that share your name. | 3. Decide whether you want to be searchable on Google. The last area of Search Privacy, “Public Search Listing” allows Facebook to send a link to your Search Result Content. I recommend this for anyone interested in establishing their personal brand or looking for a job, but otherwise it is probably not necessary. |
The last section of your privacy settings, News Feed and Wall, gives you some control over what your friends see on their Feed (their Facebook homepage). I unchecked all of the fields on my account, but it is really your choice.

My Personal Public Service Announcement: As a parent, you should be telling your kids about social media privacy, not vice versa. 13% of teens said they posted naked or semi-naked photos or videos of themselves and 28% of teens posted personal information that they normally would not have revealed in public. It is your responsibility to know about social media privacy and to inform your children of the dangers of revealing personal information on the internet.
And there you go; your facebook is now guarded against rando stalkers and creepy colleagues! Congratulations! Enjoy your new worry-free social network. Check back next week to learn how to interact with your sons, daughters, nephews, nieces, (weird kids next door, students, god-children, etc.) without appearing like the technologically-challenged older relative.
August 21, 2009 | Filed Under Post, Uncategorized | 1 Comment